Ikea vacation marketing campaign helps clients be ‘hostess with the mostest’

CONSHOHOCKEN, Pa. — Prime 100 retailer Ikea U.S. is partnering with Group 9 Media and Music Sweet to launch its vacation marketing campaign, “Host Masters.”

The partnership formally launched on Nov. 10 with a brand new vacation anthem and marketing campaign for Ikea U.S. that humorously reminds folks host once more for the vacations after almost two years of digital interactions with family and friends.

The “Host Masters” marketing campaign features a competitors between two newbie vacation design challenges to change into the perfect vacation host, with a video sequence from Thrillist and a set of Instagram Tales on Thrillist and Popsugar’s Dwelling vertical.

In every episode, an Ikea Design Knowledgeable will help the vacation design challengers as they pull merchandise from an Ikea Design Store to arrange the right vacation get-together in a mock lounge and eating room.

From the right vacation decor for making their home heat and welcoming once more, to the instruments they should completely roast their vacation turkey, to a step-by-step lesson on hug folks once more, “Host Masters” will relieve these rusty hosts’ worries. customers can watch the sequence at IKEA-USA.com/host-masters.

“Our group at Ikea is so thrilled to companion with Group 9 and

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Saving on Electrical energy Payments A Few Strategies to Contemplate

Why are payments so excessive? The primary purpose—which is changing into extra important annually — is inefficient properties.

Everyone knows that saving vitality can get monetary savings, however many People aren’t taking the initiative. Simply consider how a lot you could possibly be saving annually if your property had extra insulation or higher air sealing.

There are a number of easy methods to begin saving on electrical energy payments. Listed below are a couple of concepts:

Examine, Restore, and Seal Ducts

Based on the Division of Power, vitality misplaced by means of air leakage can account for 25%–40% of your property’s heating and cooling prices.

When you suspect that air leaks are costing you cash, take into account hiring an HVAC contractor to insulate and seal your ducts. It’s nicely definitely worth the expense if you happen to do the mathematics.

Set up a Programmable Thermostat

A programmable thermostat can let you keep a set temperature in your house, saving vitality and saving cash in your utility payments. Throughout sure instances of day, it may possibly allow your heating or cooling system to come back on when wanted, then flip off when the home is heat sufficient or cool sufficient.

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