Shutterfly companions with Marie Kondo on new assortment

The brand new Shutterfly and KonMari assortment consists of photograph books, ornaments, calendars, playing cards, and different dwelling décor gadgets.

REDWOOD CITY, Calif. – Shutterfly, a producer of customized merchandise, has launched a co-branded assortment with Marie Kondo, tidying knowledgeable and founding father of KonMaria Media, Inc. The Shutterfly and KonMari assortment will characteristic 62 merchandise with 17 unique designs ranging in value from $3-$300.

“Discovering the precise accomplice to excite and encourage individuals was a key precedence for Shutterfly as we glance to deepen our reference to present clients and foster relationships with new clients,” mentioned Jim Hilt, president of Shutterfly. “In Marie Kondo, we discovered a accomplice who shares our ardour for serving to everybody really feel related to crucial individuals, experiences and moments of their lives. We hope her designs encourage individuals to unleash their creativity and create one thing significant. For this– our first full, cross-category design partnership– we couldn’t be extra thrilled.”

The Shutterfly and KonMari assortment consists of photograph books, ornaments, calendars, playing cards, and residential décor gadgets. Clients can store the brand new assortment on and the Shutterfly app.

Shutterfly partnered with Marie Kondo to discover the artwork of reworking moments into cherished keepsakes that spark pleasure. The Shutterfly and KonMari assortment options an elevated and clear aesthetic that takes inspiration from the Japanese idea, wabi-sabi. In line with Kondo, wabi-sabi celebrates magnificence in imperfection, simplicity and tranquility, and is taken into account a advantage in Japanese tradition.

“I’m so excited to accomplice with Shutterfly on this assortment,” mentioned Kondo. “Surrounding your self with gadgets that spark pleasure is the inspiration of the KonMari philosophy and can also be on the middle of this collaboration. I designed every merchandise to assist rework probably the most treasured moments into gadgets that spark pleasure and encourage individuals to share their most cherished, joyful recollections with those they love all year long.”

Shutterfly partners with Marie Kondo on new collection

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