Why Isn’t My Home Promoting?

Why Isn’t My Home Promoting?

We’ve all seen these properties in our native space that appear to have had a “For Sale” signal within the backyard since perpetually. 

Even in in style areas the place properties are seemingly snapped up the second they’re in the marketplace, there at all times appears to be one nobody desires. 

Is that this taking place to you? 

If your home is taking some time to promote, your property and letting brokers is perhaps fast to reassure you, saying it’s simply the present market. 

That previous ‘it’s not you, it’s them’ chestnut could also be true however that doesn’t cease you feeling annoyed when your property retains getting ignored and left to languish like an undesirable older canine in a rescue centre. 

It could be a sluggish market and nobody’s promoting rapidly, however let’s take a look at a couple of methods to tempt potential patrons to swipe proper, not left, in your property.


You will have heard the saying, ‘A home is barely price what somebody’s prepared to pay for it. This, after all, is true however that doesn’t cease property brokers from overvaluing your house within the hope to a) appeal to what you are promoting; and b) earn them extra fee. 

It’s simple to be swayed by the considered extra money but when your property is overpriced, nobody’s going to purchase it. It actually is so simple as that. 

You may at all times decrease the worth – certainly, you’ll must if it doesn’t promote, however this runs the chance of potential patrons who noticed it at its authentic worth, now seeing the cheaper price and questioning why nobody needed to purchase it. 

Psychologically, it sends a message to potential patrons that your home is sub-standard and now within the cut price bin, so worth your home realistically within the first place. 


Most individuals have the widespread sense to provide the place a little bit of a tidy up earlier than the property agent’s photographer comes round to take the advertising photographs however there are many photographs on property web sites to show in any other case. 

Equally, potential patrons who come to view your property ought to be capable of see by way of the muddle and visualise their very own decor within the house however individuals could be blinkered and unimaginative. 

We’re not suggesting you get all Marie Kondo on the place however muddle could be off-putting, so put your laundry away, don’t go away soiled plates within the sink and make the mattress earlier than letting anybody in to take photographs or view your property. 

In addition to presenting your house at its finest, the extra clutter-free it’s, the larger the house will appear. 

‘It’s too small’ is a standard motive for homes to not promote, so don’t make your home look smaller than it really is. 

Kerb attraction

Similar to the within, the surface counts, too. Potential patrons might be postpone by a rusty letterbox hanging off the door, weeds within the backyard and soiled home windows lined with grubby curtains or soiled blinds. 

Only a few easy fixes to freshen your property’s look from the surface will make a world of distinction to how your home seems to potential patrons. 

You need individuals to be tempted to stroll into your home, to not run distant from it in the other way. 


Sadly, there’s not rather a lot you are able to do about your neighbours however in the event you stay subsequent door to people who find themselves noisy at viewing occasions, have a burnt-out transit van on their drive or have a jungle as an alternative of a backyard, this could all be off-putting to viewers. 

There’s not a lot you are able to do a couple of burnt-out transit van or a jungle of their backyard, but when your neighbours are noisy, attempt to prepare viewing occasions after they’re out. 


You will have purchased your house due to its location. It was in a superbly quiet, rural location unspoilt by noise. 

Then the builders needed to spoil every thing and now there are plans to construct a large housing growth or high-speed practice hyperlink proper by way of your peaceable idyll. 

There’s not a lot you are able to do about this apart from make a characteristic out of how useful the brand new high-speed practice might be to get to locations rapidly. 

Bodily issues 

A number of the time, the rationale a home received’t promote is just that it’s acquired stuff improper with it. Not issues which are simply mounted like a letterbox hanging off the door however expensive stuff like damp, rotten home windows, peeling wallpaper, lumpy partitions the place the plaster has blown, slates lacking from the roof, or in the event you’re actually unfortunate, subsidence. 

Though these issues aren’t unfixable, if they arrive up in a survey, patrons who needed a property that didn’t want something doing to it will likely be postpone and, in the event that they’re getting a mortgage, the mortgage firm could refuse to grant the mortgage within the first place if there’s an excessive amount of improper with the property. 

A property that by no means sells is unusual, so don’t let this text scare you an excessive amount of. There are at all times properties that take some time to promote, so take the above into consideration and hopefully, yours received’t be one in all them.

Why Isn’t My House Selling?